Redesign project: Hunaruveri Fahuruveri
Creating a branding inline with the mission of MNSDA
Role
Designer
Industry
Education
Duration
2 months
Overview
The MNSDA Campaign was developed for the Maldives National Skills Development Authority with the goal of engaging the younger generation while projecting a strong sense of innovation and progress. The campaign needed to feel accessible, relevant, and inspiring, while still holding on to the cultural identity of the Maldives.
The creative direction combined modern design sensibilities with Maldivian iconography and patterns, resulting in a fresh yet culturally grounded visual presence. Paired with improved typography and content structure for better readability, the project served as a complete visual reboot for the authority’s outreach efforts.
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